The Image Shoppe's Lake Michigan Beach Guide

"We were challenged to build a brand and energize a community around a new concept that really was just honest, old-fashioned business."

Rob McCarty, Jack of All and Client Manager at The Image Shoppe

Local First Branding & Print Materials
Print
Local First Brand & Print Campaign
Local First Responsive Website Design
Web
Local First Responsive Website
OUR APPROACH

Bringing local to the forefront of our community.

​TIS helped Local First get up and running from the start with the help of co-founder Rob McCarty and the TIS team. Through BALLE (Business Alliance for Local Living Economies), Local First created a network for local businesses to team up and fuel local by locals. After branding the organization, we strategically marketed to businesses and saw membership growth increase. It was clear that the campaign created the impact necessary to get the community on board. TIS has guided the evolution of this brand over the last 12 years, conceptualizing and designing content for web, brand management, development, and campaigns, while maintaining the core value of putting local, first.

Copywriting
Display Ads
Information Architecture
Logo & Brand Development
Media Strategy
Responsive Web Design
Search Engine Optimization (SEO)
User Experience (UX) Design

“TIS has served as our marketing partner for 12 years. I highly recommend the whole team, and I don't know what we'd do without them!”

Elissa Hillary, Local First Executive Director

WORK

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