“To arrive at the highest quality in a brand is usually a long road to walk… but it seems half the distance when we walk there together.”
I believe that behind every good business, there are special individuals who care about the quality of their product or service—each one working against the common flow of taking the quickest (and often shortest-lived) way to profit. They care more about an ongoing relationship with the public than the easy short-sale. My goal is to be one of those individuals through honest and modern design—hopefully adding value to my industry and all of our community. Affiliations Ferris State University Alumnus Local First Member
Recent blog posts from MARK BOLEK What’s the “Focal” Point?Asset 4 In a Digital Era, Don’t Lose Sight of Print DesignAsset 4 Caution: Free Graphic Design Programs—How Much Are They Actually Costing You?Asset 4 Logos that Stand the Test of TimeAsset 4 How to Sustainably Design Your BrandAsset 4 The Thick and Thin of Font FamiliesAsset 4 Back to Basics: The Importance of Applying Restraint in DesignAsset 4 How to Craft an Excellent Logo: A Step-by-Step GuideAsset 4
Our Team ROB McCARTY ceo & partner Asset 4 KAREN TRACEY creative director & president Asset 4 TROY BEST vp client relations & partner Asset 4 GREG SMITH lead brand strategist Asset 4 LISSA VanderJagt art director Asset 4 AARON SCHAUT lead web developer Asset 4 MARK BOLEK sr. graphic designer Asset 4 NATALIE TOPALIAN copywriter Asset 4 Lookin’ for a brand ally?Let’s chat. Send Usa Message.