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The Mill at Vicksburg

The Image Shoppe has been working with Paper City Development, LLC on the restoration and revitalization of the old Lee Paper Mill in Vicksburg, MI, called The Mill at Vicksburg. The Mill will be a multi-year development project that will become a major tourist destination for Southwest Michigan as a hub for live music, breweries, distilleries, restaurants, museums, conferences and events, and more! We have worked with Paper City Development from the beginning on the entire branding process of The Mill including Discovery and research, campaign strategy, email marketing, direct mail, digital display ads, retargeting, geofencing, collateral design and copywriting, creation of a brand ambassador program, and much more. We're excited to see the progression of this awesome project in the upcoming years!

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