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Reward Your Brand Ambassadors: The Ins & Outs of Running a Loyalty Program

No matter what industry you’re in, you’ve probably heard of or directly interacted with some form of a loyalty program—whether for employees, customers or both. As the years have passed, loyalty/rewards programs have become increasingly commonplace—especially with the rise of technology in email marketing, social media and phone apps. But before these things were even as prevalent as they are today, loyalty-type programs have been around for some time. And when executed properly, they yield pretty impressive results.

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The Power of Why in Branding

Thinking of opening your own ad agency, marketing firm, or becoming an entrepreneur of some sort? No matter what industry you’re in, discovering and owning your WHY is essential to building a great brand.

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Are Facebook Ads Worth It?

There are plenty of unanswered questions for business leaders who have never forayed into the world of digital ad buying or social media advertising. One of the biggest questions we’ve been asked by execs is whether or not digital advertising on social media showed positive ROI. So, does it?

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Lake Michigan Beach Guide

Michigan is home to some of the most incredible landscapes that are rare to find all in one state. Not many states are home to several thriving cities, forests, rolling hills, waterfalls, farmland, and our favorite—fresh water beaches.

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