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Lake Michigan Beach Guide

Michigan is home to some of the most incredible landscapes that are rare to find all in one state. Not many states are home to several thriving cities, forests, rolling hills, waterfalls, farmland, and our favorite—fresh water beaches.

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How Recruitment & Reputation Management Go Hand in Hand

Not only is it essential for your company to understand and implement hiring best practices and to have a solid grasp on your brand’s values to attract high-quality employees—it’s just as important to have your brand reputation in check before you begin recruiting.

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What’s the “Focal” Point?

A designer’s job is to lead the reader’s eye around a page. Every element is a cue to the reader where to start and where to head next. Many factors come into play when establishing the hierarchy of all the elements on a page: Size, scale, height, color, contrast, foreground elements, background elements, type weight, even the eye direction of a person in an image.

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In a Digital Era, Don’t Lose Sight of Print Design

In a digital world, some may say that print no longer has a place in this world—but I argue differently. As long as we haven’t entirely immersed ourselves in a digital world, print design will always have a place in the world of advertising and marketing and beyond.

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