vcanopyadmin

Successful relationships of any kind are a two-way street; the time and energy dedicated to any relationship cannot be one-sided, and neglecting to fulfill these needs will bear visible consequences.

I am wrapping up our blog series on sustainability this month with an important topic that offers us so much room for improvement: packaging.

According to a 2014 report from Berkeley Lab, “1.8 percent of the total U.S. electricity consumption went to data centers.”

At first thought, it may not seem like graphic design and sustainability are related in any way—but just the opposite is true. While a well-thought-out and well-executed design may not help reduce carbon emissions in the atmosphere or restore the water supply, it can help reduce waste in the long run.

During the month of January, we’ll be exploring the subject of sustainability and how it affects different aspects of our industry.

The holiday season is supposed to be the most wonderful time of the year. Christmas—bursting with cheer, family and happiness.

As a local, certified B Corporation brand marketing agency, we’re high proponents of supporting local businesses—whether that be shopping local, working for a small business, donating to their cause, or volunteering your time.

You may not realize how many email lists you’re subscribed to until the holiday season. Some of these emails you may receive on a daily or weekly basis throughout the year, and some you may be asking yourself if and when you subscribed to their newsletter in the first place.

There are several tricks of the trade graphic designers & typographers when choosing a specific typeface. One being that thick and thin pair well together.

Let’s take a look together at print and sponsorship as a marketing strategy. When you consider your audience, timing, offer, and cost while analyzing your media options, you just might find a perfect fit in a print publication.