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Marketing Your Mission & Core Values During the COVID-19 Crisis

The COVID-19 crisis isn’t just affecting the “tangible” parts of brands, like content, social media and SEO—it also is a test of your brand’s mission and core values. This week’s webinar episode with Event Garde and The Image Shoppe explore how to continue to live out your mission and core values amidst COVID-19.

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Reward Your Brand Ambassadors: The Ins & Outs of Running a Loyalty Program

No matter what industry you’re in, you’ve probably heard of or directly interacted with some form of a loyalty program—whether for employees, customers or both. As the years have passed, loyalty/rewards programs have become increasingly commonplace—especially with the rise of technology in email marketing, social media and phone apps. But before these things were even as prevalent as they are today, loyalty-type programs have been around for some time. And when executed properly, they yield pretty impressive results.

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