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The Holiday Season shouldn’t just be about gifting—it’s also about giving back! Not sure where to source great gifts or send donations in Grand Rapids? Our 12 Days of Giving & Gifting Guide is the perfect resource for you!

Studies show that you’re more likely to attract higher-quality, more values-aligned talent on your website than you would on a job board or third-party platform. Your company’s hiring page goes well beyond a listing for all your open positions—it’s your “secret weapon” that you can leverage to attract job seekers to apply for one of your open positions.

Struggling to think up a unique and thoughtful holiday gift for your clients or customers? We’ve got your back! Here are a few unique and fun ideas that will keep your brand top-of-mind for your clients and customers.

We have experienced both design-first and content-first approaches to website-building, and we can confidently say that the content-first approach is always best, all of the time.

In the world of marketing (and any other industry, for that matter), there are many terms and definitions taught first in college, and even more so once you’re thrown into the field. While terms like branding, marketing, personas, demographics, etc. are part of our everyday vocabulary (Monday through Friday, anyway), they may not be part of folks’ vernacular outside of the marketing industry.

Facebook is undergoing some major changes, but don’t panic! You should still absolutely continue advertising on Facebook if it’s already part of your marketing mix. Here’s what’s changing and how to properly adjust to these changes.

This Ultimate Guide to Trade Show Marketing will take you through the entire strategizing, planning and execution processes for your upcoming trade show to ensure you’re fully prepared for trade show marketing success.

Call me corny, but I love the start of a new year; not only is it the perfect time to reflect on the past year’s accomplishments and failures, it’s also a wonderful time to set intentions to reinvent yourself… or dare we say, rebrand yourself.

This was a big year for Team TIS: we moved to our new office on Grand Rapids’ west side, launched our brand-new website, and most importantly, we gained a lot of amazing new allies and strengthened relationships with our long-standing ones.

Over the years, we’ve seen articles over and over with titles like, “The Power of the Grid,” and “35 of the Best Grid Templates that Will Blow Your Mind,” and “This Grid is Your Best Friend,” etc. Well, if you think that the grid template is truly your best friend, you may want to reconsider.