Our work

Bishop Realty

Building a new brand presence for a Costa Rican Realty Firm TIS worked closely with Brooke Bishop of Bishop Realty to craft an entirely new brand from scratch. We created a logo, developed a high-functioning website and built up a powerful brand presence on the web through SEO and social media. 01/ Benefit Summary Seamless […]

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Our Community’s Children

Creating solid brand identities and consistent messaging with Discovery and extensive research. TIS worked with Our Community’s Children (OCC) and The ELO Network on a gamut of branding services. In our Discovery process, we determined OCC and its partner organizations struggled with their identity and required realignment that better-communicated services and aligned stakeholders around a common purpose. Our results

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Kent County Road Commission

Recreating a reliable brand for this major Kent County municipality. As one of Kent County’s largest municipalities, it is especially critical for Kent County Road Commission (KCRC) to quickly and effectively communicate the most up-to-date road information to Kent County residents. TIS implemented a brand overhaul and new website design for KCRC to best represent its honest,

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S.O.R.T. Partnership

Creating an agreed-upon standard for waste management for all Kent County municipalities to utilize for residential and business services. TIS partnered with Kent County, City of Grand Rapids and ArtPrize to create an improved waste management system for Grand Rapids events—S.O.R.T.—launched at the Grand Rapids Hispanic Festival 2016 and ArtPrize Seven. This was the first system all Kent County municipalities

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3Fifteen

Building a powerhouse cannabis brand and adapting to the ever-changing rules of the industry. TIS supported 3Fifteen by consolidating seven cannabis brands under single ownership into one solid, powerhouse brand. Alongside naming the brand, creating the logo and visual identity, and developing all messaging, narrative and voice, we also built a digital marketing platform, app, loyalty program

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Fishbeck

Updating a trusted brand to reflect their reputation as an all-in-one service provider. TIS led the highly reputable FTC&H through a successful rebrand, updating its logo to attract a newer generation of architects, engineers, scientists and construction professionals while maintaining the integrity of its long-standing legacy. Part of the rebrand included the official transition of

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Union Bank

Reaching new markets for a legacy bank Union Bank has been the #1 Bank of choice for West and Central Michigan’s makers, builders and growers since 1934. As their brand marketing partner since 2018, TIS has been helping them grow their clientele in different markets around the greater Grand Rapids area. From marketing collateral to

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Well House

Creating a sleek, user-friendly website. Well House is a nonprofit organization in Grand Rapids offering safe, permanent, affordable housing for people experiencing homelessness. In need of a refresh on an outdated website, TIS worked with their team to build a clean, easy-to-use site that easily allows people to get involved with the organization. BACK TO

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UTS

Creating a custom, SEO-driven website. We worked with Universal Traffic Service (UTS) to build a high-functioning, SEO-driven website complete with custom graphics, strategic pages and a sound user experience. Their main goals in revamping their website were to create brand awareness through organic search and generate warm leads. With the help of our team of

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Hunna

Crafting a brand identity from scratch. TIS developed a logo and brand identity for Hunna—a new cannabis brand whose vision is to educate users on the types of cannabis out there so that they can better understand the products they’re consuming. We worked closely with Hunna’s managing team to fully understand the intention behind their

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